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4 supreme reasons why building an online community is important!

“Communication leads to COMMUNITY, that is, to understanding, intimacy and mutual valuing” — Rollo May!!

5 strategies you should start using now for your Instagram marketing!

No doubt content marketing is the backbone for your marketing strategies but what use if these contents, no matter how good, doesn’t attract enough traction to your blogs or product?...

The expectation from a social media manager

This blog was originally written as an answer to a similar question on Quora and we thought it would be great to write a short post about the same.

5 easy steps to measure social success for beginners

Calculation ROI (Return On Investment) on advertising has always been difficult and social media has not helped in making it easier at all. Here, we list, 5 points you can...

Importance of Content for Social Media Engagement

How it started Online content generation started with the dot-com boom at the start of this century when almost every business began to move on the internet. This decade witnessed...

An NLP Based Framework for content recommendation

In this era of Big Data, where content generation knows no end, the need for an efficient content recommendation framework becomes indispensable. In this article we propose an extensible and...